Digital Marketing Scholar course from Kalvi covers various aspects of Online Marketing, starting from Social Media Marketing till the paid search marketing. This course will also teach about the effective inbound marketing strategies and the power of content.

Content Objectives:
  • Comprehend the SMM overview, SMM Strategy, and SMM Policy
  • Comprehend the Cyber social Tools
  • Comprehend the Face book for Business
  • Comprehend the Twitter for Business
  • Comprehend the LinkedIn for Marketing
  • Blog for Business
  • Comprehend the Ad words Vocabulary
  • Manage the Ad group
  • Comprehend the Keyword Concept
  • Comprehend the Ads Formats
  • Comprehend the Ad Extensions
  • Concept of Budgets & Bidding
  • Comprehend the Inbound Marketing
  • Comprehend the Effective Inbound Marketing Strategy
  • Comprehend the Anatomy of a Landing Page
  • Refine your Conversion Process
  • Comprehend the Email Marketing
  • Comprehend the Content Marketing
  • Boost Content with Social Media
  • Comprehend the Power of Content
  • Create a Killer Content
Course Modules:
  • Social Media Marketing
  • Content Marketing
  • Inbound Marketing
  • Ad words Fundamental

On completion of the course on Search Engine Optimization at Kalvi, students can establish their career in the online marketing industry in which they can also work as freelancer.



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